LARA DI GIANNI
LARA DI GIANNI is a luxury handbag brand whose artisanal bags are born from Italian craftsmanship and made in Italy. It sells mini bags, clutches, shoulder bags and tote bags through its own online store with worldwide shipping.
| Category | Handbags |
|---|---|
| Production | Made in Italy |
| Positioning | Artisanal luxury |
| Channel | Own online store |
| Website | laradigianni.com |
What is LARA DI GIANNI?
LARA DI GIANNI is a handbag label positioned in the luxury segment. The brand describes its products as artisanal luxury bags born from Italian craftsmanship, and calls Made in Italy its signature.
Products and positioning
The collection is focused entirely on handbags, organised by silhouette. Several models carry names drawn from classical mythology, which gives the range a recognisable naming identity.
- Mini bags
- Clutches
- Shoulder bags
- Tote bags
- Models such as Nemidiana, Persefone and Circe
By concentrating on a single category and on Italian artisanal production, the brand presents itself as a specialist rather than a full accessories house.
Distribution
LARA DI GIANNI sells through its official online store and offers free shipping worldwide. It supports this direct channel with Facebook and Instagram accounts and a newsletter.
Why it matters
The brand is an example of a digitally sold luxury bag label that relies on Italian manufacturing as its main quality signal, reaching international customers directly rather than through department stores.
Frequently asked questions
Where are LARA DI GIANNI bags made?
LARA DI GIANNI bags are made in Italy using artisanal craftsmanship.
What does LARA DI GIANNI sell?
The brand sells mini bags, clutches, shoulder bags and tote bags, with models such as Persefone and Circe.