Luisa Spagnoli
Luisa Spagnoli S.p.A. · Italy
Luisa Spagnoli is an Italian womenswear brand based in Perugia, built on the angora knitwear that its founder introduced and trademarked in 1928. The company is Luisa Spagnoli S.p.A., which Italian Wikipedia says the Spagnoli family led for generations, and it has more than 100 shops worldwide.
| Founder | Luisa Spagnoli |
|---|---|
| Angora knitwear introduced | 1928 |
| Headquarters | Perugia, Italy |
| Company | Luisa Spagnoli S.p.A. |
| Segment | Premium and contemporary |
| Shops | More than 100 worldwide |
| Website | luisaspagnoli.com |
What is Luisa Spagnoli?
Luisa Spagnoli is an Italian women's fashion brand with its headquarters in Perugia, at Strada S. Lucia 71. The legal entity named on the official website is Luisa Spagnoli S.p.A. The brand is named after the entrepreneur who also co-founded the Perugina chocolate company with Francesco Buitoni.
History
After the First World War Luisa Spagnoli started a poultry and angora rabbit business, which became Angora Spagnoli. Italian Wikipedia dates the introduction and trademarking of angora yarn knitwear to 1928, with the Baci Perugina chocolates created in 1922. Luisa Spagnoli led the business until her death in 1935. Her son Mario moved the company toward industrial production in 1937, and his own patents on angora combing date from 1942. The Citta dell'angora factory was built in 1947. Mario's son Annibale, known as Lino (1927 to 1986), diversified production and created the Luisa Spagnoli shop network.
Products and positioning
The online shop presents women's clothing, bags and accessories, with outerwear, knitwear, dresses, handbags and shoes. Knitwear remains linked to the angora heritage, and the site has a Brand Story section.
Business model and distribution
Italian Wikipedia reports that the shop network now has more than 100 shops worldwide. The website offers a boutique locator that covers both boutiques and outlets, and it has a separate Outlet section. It also sells online. The sources reviewed do not state the current ownership structure, though the Spagnoli family led the company for generations.
Why it matters
Luisa Spagnoli is a rare example of a fashion brand with deep industrial roots that has kept a vertically managed boutique network, and its origins are closely tied to the history of Perugia's industry.
Frequently asked questions
Where is Luisa Spagnoli from?
Luisa Spagnoli is an Italian brand with its headquarters in Perugia. The founder also co-founded the Perugina chocolate company.
Who owns Luisa Spagnoli?
The company is Luisa Spagnoli S.p.A. Italian Wikipedia says the Spagnoli family led the business for generations, but the current ownership is not stated in the sources reviewed.