29 October 2026International edition
Vol. I · No.
29 October 2026
AI IN FASHION
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Premium and contemporary

mfpen

Denmark

mfpen is a Copenhagen menswear label founded by Sigurd Bank. It makes loose-fitting tailoring, shirting, jeans, knits and outerwear, largely from deadstock fabric.

Facts
FounderSigurd Bank
BaseCopenhagen, Denmark
SignatureLoose tailoring and deadstock fabrics
ProductionMainly Portugal
Websitemfpen.com
Segment
Premium
Categories
MenswearWomenswearDenim
Sales channels
Own storesWholesaleE-commerce

What is mfpen?

mfpen is a Danish label based in Copenhagen and founded by Sigurd Bank. Its studio and store sit in a small apartment above a bar on a busy high street in the city centre. The company has a small team and no outside investment.

Products and positioning

The core offer is menswear: suiting, shirting, jeans, baggy tailored trousers, knitwear and large coats, with a small womenswear line added more recently. Silhouettes are loose and unfussy, with references to post-punk and hardcore culture.

  • About 70 per cent of pieces use deadstock fabric, surplus material left over from other brands' production
  • Most styles are made in limited runs of a few hundred units or fewer
  • Production is spread across a handful of suppliers, mainly in Portugal

Fabric drives the design process: Bank buys a fabric only if he expects it to still look good in five years.

Distribution

mfpen sells through its Copenhagen store, online and through retailers worldwide, including Dover Street Market in London and Neighbour in Toronto. Collections are presented in Paris, and the brand has shown at Copenhagen Fashion Week.

Why it matters

mfpen shows how a small independent label can build an international wholesale following with deadstock materials, limited runs and a consistent, fabric-led aesthetic.

Frequently asked questions

Who founded mfpen?

mfpen was founded by Sigurd Bank in Copenhagen.

What does mfpen sell?

mfpen makes loose-fitting menswear such as suits, shirts, jeans, knits and coats, plus a small womenswear line.

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