8 October 2026International edition
Vol. I · No.
8 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Premium and contemporary

Soulland

Owned by Jacob Kampp Berliner since 2024 · Denmark

Soulland is a Copenhagen fashion label founded in December 2002 by Silas Adler. Founder Adler left in June 2024 and Jacob Kampp Berliner now holds 100 percent ownership. The brand makes gender-free clothing sourced from independent manufacturers in Italy, France and Portugal.

Facts
Founded2002
FounderSilas Adler (left June 2024)
OwnerJacob Kampp Berliner (100 percent since 2024)
HeadquartersCopenhagen, Denmark
SegmentPremium and contemporary
Websitesoulland.com
Segment
Premium
Categories
MenswearWomenswearFootwearAccessories
Sales channels
WholesaleE-commerceOwn stores

What is Soulland?

Soulland is a Danish fashion brand founded in Copenhagen in 2002. According to FashionUnited, Silas Adler founded it in December 2002 at the age of 17. The brand says it grew out of graffiti and skateboard culture, which still shape its subcultural energy and entrepreneurial spirit.

Ownership and leadership

FashionUnited reported that Adler, the founder and co-owner, left Soulland by mutual agreement with effect from 24 June 2024. Jacob Kampp Berliner, who joined the brand in 2006, continues to run the company and took 100 percent ownership.

Products and positioning

Soulland describes its output as gender-free clothing. Its website lists a broad ready-to-wear range:

  • Outerwear, suiting, shirting and trousers
  • Jersey, knitwear, denim, sweatshirts and shorts
  • Footwear and accessories

The brand states that it sources from independent manufacturers in Italy, France and Portugal, with a focus on GOTS-certified factories.

Business model and distribution

The sources consulted do not describe store counts, stockists or revenue. Distribution details are not documented in the sources consulted, and the brand's own web shop is the only sales channel confirmed here.

Why it matters

Soulland is among the best known independent Copenhagen labels, and its change from founder-led to single-owner control in 2024 is a notable succession case in Danish contemporary fashion.

Frequently asked questions

Who owns Soulland?

According to FashionUnited, Jacob Kampp Berliner took 100 percent ownership when founder Silas Adler left the brand in June 2024.

Where is Soulland from?

Soulland is a Danish brand founded in Copenhagen in 2002.

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