Mimisol
Mimisol is an Italian premium childrenswear label founded in 2011 by designer Imelde Bronzieri. It makes clothing for girls up to 16, produced entirely in Italy, with a focus on detailed and occasion wear.
| Founded | 2011 |
|---|---|
| Founder | Imelde Bronzieri |
| Country | Italy |
| Focus | Girlswear aged 0 to 16 |
| Website | mimisol.com |
What is Mimisol?
Mimisol (also written Mi.Mi.Sol) is an Italian childrenswear label offering premium clothing for girls aged 0 to 16. The brand describes its garments as 100% made in Italy, with an emphasis on quality fabrics and fine detail.
History
The label was launched in 2011 by Imelde Bronzieri, an Italian children's fashion designer who had previously spent around 30 years as co-owner and creative director of the international designer label I Pinco Pallino. Its first collection was aimed at boys and girls aged three months to 14 years.
Products and positioning
Today the brand concentrates on girls. Its collections include dresses, tops, skirts and small handbags, alongside newborn pieces such as tulle dresses and occasion wear for ceremonies and celebrations. Seasonal ranges have featured printed fabrics and embroidery.
Distribution
Mimisol sells through its own online shop, which also carries an archive of past collections, and through brand stores. It has run customer initiatives in markets including Russia and Japan, with events held in Moscow, Osaka and Tokyo.
Why it matters
Mimisol represents the Italian premium childrenswear segment, where designer heritage, domestic manufacturing and dressy occasion pieces are central to the offer.
Frequently asked questions
Who founded Mimisol?
Mimisol was founded in 2011 by Italian designer Imelde Bronzieri, formerly co-owner and creative director of I Pinco Pallino.
Where is Mimisol clothing made?
The brand states that its girlswear is made entirely in Italy.