29 October 2026International edition
Vol. I · No.
29 October 2026
AI IN FASHION
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Premium and contemporary

Moss Bros

United Kingdom

Moss Bros is a British menswear retailer founded in London in 1851, best known for suits and formalwear. It sells tailoring to buy and also runs one of the best known suit hire services in the United Kingdom.

Facts
Founded1851, London
FounderMoses Moses
Formalwear hireSince 1898
HeadquartersLondon, United Kingdom
Websitemoss.co.uk
Segment
Mid-market
Categories
MenswearAccessories
Sales channels
Own storesE-commerce

What is Moss Bros?

Moss Bros is a London based menswear business specialising in suits, tailoring and formalwear. Alongside clothing to buy, it is closely associated with suit hire for weddings, black tie events and other formal occasions.

History

The business began in 1851, when Moses Moses opened a second hand clothing shop in London. He expanded to several London shops and added tailoring, and his sons took over in 1894. The family name was anglicised to Moss, and the company became Moss Bros.

In 1898 the company began renting out formalwear, an idea that grew from lending a dress suit to a customer for a small nightly fee. Hire has remained a defining part of the brand ever since. The business was incorporated in 1914 and later became a listed company.

Products and positioning

  • Suits, jackets and trousers for business and occasions
  • Shirts, ties and accessories to complete formal outfits
  • Hire of morning suits, dinner suits and other formalwear

Why it matters

Moss Bros is one of the longest established menswear names in British retail. Its combination of tailoring sales and a hire service gives it a distinctive model built around occasions, from weddings to black tie events.

Frequently asked questions

Where is Moss Bros from?

Moss Bros is from London, United Kingdom, where it was founded in 1851.

Who founded Moss Bros?

Moss Bros was founded by Moses Moses, whose sons took over the business in 1894 and gave it the Moss Bros name.

All brands