Crew Clothing Company
United Kingdom
Crew Clothing Company is a British casual wear brand founded in 1993 by Alistair Parker-Swift and based in London. It sells clothing, shoes and accessories for men and women, drawing on British sporting and yachting traditions.
| Founded | 1993 |
|---|---|
| Founder | Alistair Parker-Swift |
| Headquarters | London, United Kingdom |
| First London store | New King's Road, 1995 |
| Website | crewclothing.co.uk |
What is Crew Clothing Company?
Crew Clothing Company is a British casual wear brand headquartered in London. It was founded in 1993 by Alistair Parker-Swift, and it presents its clothing as British-inspired.
History
Parker-Swift first sold clothing at Cowes Week on the Isle of Wight, the sailing regatta. The first London store opened on the New King's Road in 1995, and the brand grew through its own stores and mail order.
Products and positioning
The brand draws on British casual wear, sporting and yachting traditions. Its range is aimed at both men and women.
- Casual clothing for men and women
- Shoes
- Accessories
Distribution
Crew sells through its own stores and by mail order, an approach that dates from its earliest years.
Why it matters
Crew is an example of a British lifestyle brand built on a clear heritage theme, growing from event sales on the Isle of Wight to a multi-store retailer with its own catalogue and online business.
Frequently asked questions
Who founded Crew Clothing Company?
Crew Clothing Company was founded in 1993 by Alistair Parker-Swift.
What does Crew Clothing Company sell?
It sells casual clothing, shoes and accessories for men and women.