Nidodileda
Nidodileda is a Greek womenswear label founded in 2012 by Tonia Mitroudi. It designs elegant, feminine pieces suited to special occasions.
| Founded | 2012 |
|---|---|
| Founder | Tonia Mitroudi |
| Origin | Greece |
| Focus | Womenswear and occasionwear |
| Website | nidodileda.com |
What is Nidodileda?
Nidodileda is a Greek fashion label for women, founded in 2012 by designer Tonia Mitroudi. It is regularly cited among the Greek designers gaining attention for contemporary womenswear.
Products and positioning
The brand's designs are described as elegant, feminine and free-spirited, and are well suited to special occasions. Collections are presented seasonally, with themes such as the spring-summer 2023 collection titled Mother of Pearl.
Recognition
Since its launch in 2012 the label has been featured by Insights Greece among the Greek fashion designers to discover, and it appears in international roundups of Greek fashion brands such as one published by the Australian magazine Russh. Its seasonal collections have also been presented through the Old Carpet Factory, a creative venue in Greece.
- Dresses and occasionwear
- Feminine silhouettes with a relaxed, free-spirited mood
- Seasonal ready-to-wear collections
Why it matters
Nidodileda is part of a generation of Greek labels founded in the 2010s that have built a following through distinct aesthetic identities, contributing to the growing visibility of Greek contemporary fashion internationally.
Frequently asked questions
Who founded Nidodileda?
Nidodileda was founded in 2012 by Greek designer Tonia Mitroudi.
What style is Nidodileda known for?
Nidodileda is known for elegant, feminine and free-spirited womenswear that suits special occasions.