OXMOX
OXMOX is a German wallet and small accessories brand that turned the wallet into a cult item in the 1990s with personalised, graphic designs. It sells wallets, key holders and bags, including vegan and RFID protected models.
| Country | Germany |
|---|---|
| Core product | Wallets |
| Known for | Community designed graphics |
| Operator | Trebuss Brands GmbH |
| Website | oxmox.de |
What is OXMOX?
OXMOX is a German accessories brand best known for wallets. In the 1990s it made the wallet a cult object by covering it in bold, personalised designs, and it still involves its community in the creative process: fans can submit designs for new collections, and designers whose artwork is used receive a reward. The brand's online shop is operated by Trebuss Brands GmbH.
Products and positioning
The range centres on everyday small leather goods and textile accessories at accessible prices:
- Wallets in several formats, including combination, landscape and pocket wallets
- Key holders
- Collections in full grain cowhide nappa leather
- Vegan lines carrying a PETA approval badge
- RFID protected models
OXMOX has also moved into bags. Its touch it messenger bags feature a thermochromic flap that shifts from dark grey to light grey with temperature and close with a magnetic SNAP pull fastener developed by the Hanover based specialist FIDLOCK.
Distribution
OXMOX sells directly through its German online shop, and its wallets are widely available through third party retailers.
Why it matters
OXMOX is an example of a design led accessories label that built its identity on graphics and fan participation rather than on luxury materials, a model that keeps its products relevant to younger, design conscious buyers.
Frequently asked questions
What does OXMOX sell?
OXMOX sells wallets, key holders and bags, including leather, vegan and RFID protected models.
Where is OXMOX from?
OXMOX is a German brand whose wallets became a cult item in the 1990s.