Prosac Alwaysmile
Prosac Alwaysmile is an Italian accessories brand based in Foligno, Umbria. It is best known for handmade bow ties, alongside tie pins, chains and leather bags made in Italy.
| Company | Prosac Alwaysmile S.r.l. |
|---|---|
| Headquarters | Foligno, Italy |
| Signature product | Handmade bow ties |
| Made in | Italy |
| Website | prosacalwaysmile.com |
What is Prosac Alwaysmile?
Prosac Alwaysmile is an Italian label run by Prosac Alwaysmile S.r.l. in Foligno, in the Umbria region. The company is listed in the ready-to-wear sector for menswear and womenswear, and its name is most closely associated with men's accessories.
Products and positioning
The brand's signature product is the bow tie, presented as handmade in Italy. Models such as the "Stockholm" and the sequinned "Silver Paillette" bow ties show a playful approach to a classic menswear item. Alongside bow ties, the range includes:
- Silver tie pins
- Metal hook chains
- Leather bags and small accessories
All of these products are presented with an emphasis on Italian craftsmanship.
Distribution
Prosac Alwaysmile sells through its own website and through specialist menswear and accessories retailers, including stockists in France, Italy and Japan, and is listed on the wholesale ordering platform Wait Order.
Why it matters
The label is an example of the small Italian accessories makers that reach international specialist retail through a narrow, recognisable product focus, in this case the handmade bow tie.
Frequently asked questions
Where is Prosac Alwaysmile from?
Prosac Alwaysmile is an Italian brand based in Foligno, Umbria.
What does Prosac Alwaysmile sell?
It is known for handmade bow ties and also offers tie pins, chains and leather bags made in Italy.