29 October 2026International edition
Vol. I · No.
29 October 2026
AI IN FASHION
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Bags, accessories and eyewear

RUSLAN BAGINSKIY

Ukraine

RUSLAN BAGINSKIY is a Ukrainian headwear and accessories brand founded in Kyiv in 2015 by the designer of the same name. It is best known for its baker boy caps and straw boaters, sold through its own stores and international luxury retailers.

Facts
Founded2015
FounderRuslan Baginskiy
HeadquartersKyiv, Ukraine
Signature productBaker boy cap
AwardANDAM Accessory Award 2023
Websiteruslanbaginskiy.com
Segment
Premium
Categories
AccessoriesJewelleryBags
Sales channels
Own storesWholesaleE-commerce

What is RUSLAN BAGINSKIY?

RUSLAN BAGINSKIY is a headwear and accessories label founded in 2015 by Ukrainian designer Ruslan Baginskiy. Based in Kyiv, it has become one of the most internationally visible Ukrainian fashion brands, with its hats regularly worn by celebrities. Madonna is cited as a long-time supporter.

History

After the full-scale invasion of Ukraine in February 2022, the brand moved its staff and equipment to Lviv to continue production. In 2023 it won the ANDAM Fashion Award in the Accessory category.

Products and positioning

The core of the offer is headwear, led by the signature baker boy cap and straw boaters, complemented by headscarves and couture collections. The brand has extended into further categories:

  • SKARBY:TREASURES jewellery line (2023)
  • GRAIN DE SEL scented candle (2024)
  • RB HatBag, a hat that converts into a bag (2024)

Distribution

RUSLAN BAGINSKIY operates its own stores, including in Lviv, Odesa and Warsaw, and is stocked by retailers such as Harrods, Harvey Nichols, Dover Street Market, Lane Crawford, Holt Renfrew, Mytheresa, Moda Operandi and Revolve.

Why it matters

The brand shows how a specialist accessories label from Ukraine built global wholesale reach around a single hero category, and how it has kept operating and expanding through wartime disruption.

Frequently asked questions

Where is Ruslan Baginskiy from?

RUSLAN BAGINSKIY is a Ukrainian brand founded in Kyiv in 2015, with production moved to Lviv in 2022.

What is Ruslan Baginskiy known for?

The brand is best known for its headwear, especially its baker boy caps and straw boaters.

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