SHUFLIA
SHUFLIA is a Ukrainian leather goods brand founded in 2008 as a family run atelier in Ivano-Frankivsk by Natalka Nayda and Marta Kondryn. It makes leather bags, backpacks, wallets, belts, notebooks and key holders.
| Founded | 2008 |
|---|---|
| Founders | Natalka Nayda, Marta Kondryn |
| Location | Ivano-Frankivsk, Ukraine |
| Material | Leather |
| Website | shfl.com.ua |
What is SHUFLIA?
SHUFLIA is a leather goods atelier from Ivano-Frankivsk in western Ukraine. It was founded in 2008 as a family run workshop by Natalka Nayda and Marta Kondryn.
History
The atelier is based at Promprylad, a former factory in Ivano-Frankivsk that has been turned into a creative space. SHUFLIA was presented by Homo Faber, the Michelangelo Foundation's guide to European craftsmanship, as a leatherworking workshop. The name and the atelier remain closely tied to the city's creative scene.
Products and positioning
- Bags and backpacks
- Wallets and belts
- Leather bound notebooks
- Key holders
- Custom objects made to a client's design idea
The positioning is that of an artisanal workshop rather than an industrial brand: products are made in leather by hand, and the atelier also takes on bespoke commissions.
Why it matters
SHUFLIA represents a generation of small Ukrainian craft brands that have built a direct relationship with customers, combining local production with recognition from international craft platforms.
Frequently asked questions
Where is SHUFLIA from?
SHUFLIA is a leather goods atelier from Ivano-Frankivsk in western Ukraine.
Who founded SHUFLIA?
SHUFLIA was founded in 2008 as a family run atelier by Natalka Nayda and Marta Kondryn.