Sasquatchfabrix.
Sasquatchfabrix. is a Tokyo menswear brand founded in 2003 that blends streetwear, graffiti culture and traditional Japanese clothing. It is known for inventive fabrics and fits and for collaborations with labels such as Supreme and Stussy.
| Founded | 2003 |
|---|---|
| Founders | Daisuke Yokoyama, Katsuki Araki |
| Base | Tokyo, Japan |
| Slogan | High Performance Vandalism |
| Website | sasquatchfabrix.com |
What is Sasquatchfabrix.?
Sasquatchfabrix. is a Japanese menswear label based in Tokyo and founded in 2003. Its founders, Daisuke Yokoyama and Katsuki Araki, met at the Nagaoka Institute of Design in Niigata. The brand began with T-shirts and stickers and grew into full seasonal collections.
Products and positioning
The label reinterprets past style philosophies for the present, drawing on graffiti, streetwear and traditional Japanese dress. Its slogan is High Performance Vandalism. Always Presenting a Sense of Freshness, and each season brings a new theme mixing avant-garde ideas with street style. Rather than a signature logo, it is known for innovative fabrics and fits. Typical pieces include:
- Yukata-style shirts and tobi trousers
- Noragi jackets, ponchos and outerwear
- Graphic tees, tracksuits and denim overalls
Distribution
Sasquatchfabrix. is sold through Japanese stores and a selection of international retailers and online shops such as HBX and SSENSE. Its collaborations with Supreme, Stussy, Nepenthes and New Era have widened its audience.
Why it matters
Sasquatchfabrix. is one of the labels that brought Japanese traditional garment shapes into contemporary streetwear, a crossover that has influenced menswear well beyond Japan.
Frequently asked questions
Who founded Sasquatchfabrix.?
Sasquatchfabrix. was founded in 2003 by Daisuke Yokoyama and Katsuki Araki, who met at the Nagaoka Institute of Design.
What is Sasquatchfabrix. known for?
It is known for mixing streetwear and graffiti culture with traditional Japanese garments, and for collaborations with Supreme and Stussy.