Square Up
Square Up is a French casualwear brand based in Lille that embroiders or prints its garments to order in its own workshop. It sells T-shirts, sweatshirts, hoodies, jackets, caps and bags online, with customisation options.
| Base | Lille, France |
|---|---|
| Production | Made to order in own workshop |
| Technique | Embroidery and printing |
| Channel | Own online shop |
| Website | square-up.fr |
What is Square Up?
Square Up is a French casualwear brand from Lille. Garments are embroidered or printed to order in the brand's own workshop in Lille, using materials it describes as eco-responsible.
Products and positioning
The range covers everyday casual clothing and accessories, with a strong focus on embroidery and the option to personalise pieces.
- T-shirts, sweatshirts and hoodies
- Bombers and jackets
- Beanies and caps
- Bags
- Customisable embroidered clothing
Distribution
Square Up sells through its own French-language online shop, delivering across mainland France. Delivery to a relay point is free, while home delivery by Colissimo is charged and becomes free on orders from 100 euros. Customers can pay by major credit and debit cards or PayPal.
Because every piece is embroidered or printed after it is ordered, customers can choose designs and personalised details for T-shirts, sweatshirts and hoodies rather than buying only from ready-made stock.
Why it matters
Square Up illustrates the small-batch, made-to-order model in French casualwear, where local decoration and personalisation replace large seasonal stock.
Frequently asked questions
Where is Square Up from?
Square Up is a French brand based in Lille, where its garments are embroidered or printed in its own workshop.
What does Square Up sell?
Square Up sells T-shirts, sweatshirts, hoodies, jackets, caps, beanies and bags, including customisable embroidered pieces.