Sunchild
Sunchild is a French childrenswear brand from Marseille, founded in 2010 by sisters Emmanuelle and Claire. It specialises in children's swimwear and beachwear with a bohemian-chic look.
| Founded | 2010 |
|---|---|
| Founders | Sisters Emmanuelle and Claire |
| Base | Marseille, France |
| Speciality | Children's swimwear and beachwear |
| Website | sunchild.fr |
What is Sunchild?
Sunchild is a children's fashion label from the south of France, based in Marseille. It was founded in 2010 by two sisters, Emmanuelle and Claire, who drew on their own childhood, their travel memories and their two sons when they began designing children's clothing.
Products and positioning
The brand focuses on swimwear and beachwear for children, with a relaxed, bohemian-chic aesthetic. Its range extends from the beach into easy summer wardrobe pieces:
- Swimsuits and swim shorts
- T-shirts and tank tops, including anti-UV styles
- Dresses, skirts and leggings
- Caps and other summer accessories
Several products are made in organic cotton, and the collection also includes pieces in materials such as corduroy.
Distribution
Sunchild sells online and through specialist children's concept retailers, including Smallable, which carries a wide selection of the brand's swimwear and clothing.
Why it matters
Sunchild is an example of a sibling-founded French label building a clear niche in children's beachwear, a category where many brands treat swimwear only as a seasonal add-on.
Frequently asked questions
Where is Sunchild from?
Sunchild is a French childrenswear brand based in Marseille, in the south of France.
Who founded Sunchild?
Sunchild was founded in 2010 by two sisters, Emmanuelle and Claire.