14 October 2026International edition
Vol. I · No.
14 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Mass market and fast fashion

TAM Fashion

Germany

TAM Fashion is a German fashion company based in Michelfeld that develops clothing brands and private label collections for retail. In 2014 it took over the trademark rights to Zabaione and Z-One.

Facts
HeadquartersMichelfeld, Germany
BrandsZabaione, Z-One
BusinessWholesale and private label
ShowroomHamburg
Websitetam-fashion.de
Segment
Mid-market
Categories
WomenswearMenswear
Sales channels
Wholesale

What is TAM Fashion?

TAM Fashion GmbH is a German fashion company headquartered in Michelfeld in Baden-Württemberg. It operates in the wholesale and private label segment, supplying collections to fashion retailers.

History

In November 2014 TAM Fashion took over the trademark rights to Zabaione and Z-One from Zabaione GmbH in Crailsheim, with immediate effect. The negotiations were led on TAM Fashion's side by its managing directors Alexander Rump, Michael Röther and Thomas Röther. German trade press has since reported on the company fully taking over the logistics provider NTL and on a push into the private label business.

Distribution

TAM Fashion presents its collections to retail buyers through a showroom in Hamburg, where it has expanded its space according to TextilWirtschaft. Its model centres on wholesale and on producing collections under retailers' own labels.

Why it matters

Companies such as TAM Fashion form a less visible but significant layer of the German fashion market, combining owned brands, private label development and in-house logistics to serve retail customers.

Frequently asked questions

Where is TAM Fashion based?

TAM Fashion GmbH is based in Michelfeld, Germany, and runs a showroom in Hamburg.

Which brands does TAM Fashion own?

In 2014 TAM Fashion took over the trademark rights to Zabaione and Z-One from Zabaione GmbH.

All brands