14 October 2026International edition
Vol. I · No.
14 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Premium and contemporary

YESS Belgium

Belgium

YESS Belgium is a Belgian womenswear brand founded by Yessie Vanmanshoven, which started with scarves and grew into complete looks. It makes printed clothing and accessories in natural fabrics such as silk, cotton, viscose, linen and cashmere.

Facts
FounderYessie Vanmanshoven
OriginBelgium
Started withScarf collection
FabricsSilk, cotton, viscose, linen, cashmere
Websiteyessbelgium.be
Segment
Mid-market
Categories
WomenswearAccessories
Sales channels
E-commerceWholesale

What is YESS Belgium?

YESS Belgium is a fashion brand born and raised in Belgium, created by Yessie Vanmanshoven, a creative founder and mother of two. It presents itself as a brand for elegant women.

History

The label started with a scarf collection and later expanded into garments, so that customers can now put together a complete look from the brand.

Products and positioning

YESS is recognisable for bold prints, defined cuts and detailed finishes. Collections move from casual to chic and are designed to combine style with comfort. The brand relies on natural, high-quality fabrics:

  • Silk
  • Cotton and viscose
  • Linen
  • Cashmere

Production follows ethical standards and current EU regulations.

Distribution

YESS sells through its own webshop and is growing nationally and internationally through boutiques and fashion retailers, which it invites to stock the line.

Why it matters

YESS Belgium is an example of a founder-led European label that grew from an accessory into a full womenswear collection, using signature prints as the link between categories.

Frequently asked questions

Who founded YESS Belgium?

YESS Belgium was founded by Belgian designer Yessie Vanmanshoven.

What does YESS Belgium sell?

YESS Belgium sells printed womenswear and scarves made from natural fabrics such as silk, cotton, viscose, linen and cashmere.

All brands