14 October 2026International edition
Vol. I · No.
14 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Bags, accessories and eyewear

Yupoong Flexfit

South Korea

Yupoong is a headwear maker and the owner of the Flexfit cap brand, alongside YP Classics and YP Beanies. Its caps are sold as branded products and as blanks for custom decoration.

Facts
BrandsFlexfit, YP Classics, YP Beanies
First Flexfit cap1995
ProgrammesBranded, custom overseas, blank
Regional officesUK, Dubai, Bangalore
Websiteflexfit-headwear.com
Segment
Value
Categories
Accessories
Sales channels
WholesaleE-commerce

What is Yupoong Flexfit?

Yupoong is the headwear company that owns the trademarks for Flexfit, YP Classics and YP Beanies. Flexfit is best known for its stretch-fitted baseball caps, which have become a widely used base product for teams, brands and promotional decorators.

History

According to the company, the story began as an idea and a sketch in 1974. Key product milestones include:

  • 1974: YP Classics Adjustable cap
  • 1978: YP Classics Snapback range
  • 1995: the original Flexfit cap
  • 2007: Flexfit 210 Fitted, covering head sizes with two cap sizes using patented methods
  • 2013: Flexfit 110, a one-size cap
  • 2016: Flexfit Delta, a seamless cap for outdoor and sportswear with stain-block technology

Distribution

The business operates three programmes: domestic branded caps, custom overseas caps and blank caps for decoration. It runs an online store and a trade sign-up, and has regional offices in High Wycombe in the United Kingdom, Dubai and Bangalore, with websites in 11 languages besides English.

Why it matters

Flexfit is a reference product in the decorated apparel and merchandise supply chain, where many fashion and sports labels source blank caps rather than manufacture their own.

Frequently asked questions

Who makes Flexfit caps?

Flexfit caps are made by Yupoong, which owns the Flexfit, YP Classics and YP Beanies trademarks.

When was the Flexfit cap introduced?

The original Flexfit cap was launched in 1995, followed by the Flexfit 210 Fitted in 2007 and the Flexfit 110 in 2013.

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