8 October 2026International edition
Vol. I · No.
8 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Bags, accessories and eyewear

Zero Halliburton

ACE Co., Ltd. · United States

Zero Halliburton is a US maker of hard-wearing aluminium travel cases and briefcases, founded in 1938 and based on a case commissioned by Erle P. Halliburton. Wikipedia lists it as a subsidiary of ACE Co., Ltd. since the 2006 purchase of the consumer division.

Facts
Founded1938
FounderErle P. Halliburton
OwnerACE Co., Ltd. (since 2006, per Wikipedia)
SegmentCases and briefcases
Signature materialAluminium
Websitezerohalliburton.com
Segment
Premium
Categories
BagsAccessories
Sales channels
WholesaleE-commerce

What is Zero Halliburton?

Zero Halliburton makes durable travel cases and briefcases, best known for rigid aluminium construction. Other materials in its range include carbon fibre, polycarbonate, polypropylene and Texalium, an aluminium-coated fibreglass.

History

The brand dates to 1938, when Erle P. Halliburton commissioned an aluminium case from aircraft engineers because he needed luggage that could survive rough travel through the Texas oil fields. The rigid metal shell was more durable than leather or cloth and sealed tightly against dust and water.

Ownership

On 29 December 2006 Zero Corporation sold its consumer division to ACE Co., Ltd., which made Zero Halliburton a wholly owned subsidiary. This status was not re-confirmed for 2026 in the source used, so it should be read as the last documented position.

Cultural profile

The cases have appeared in more than 200 films and television programmes, often as a plot device. The briefcase also served as the basis for the so-called nuclear football, the US presidential nuclear command case, which is enclosed in a black leather jacket.

Why it matters

Zero Halliburton is a rare example of a luggage brand whose identity is built on one material and one product shape. Its headquarters, distribution model and current leadership were not stated in the source consulted and are therefore not described here.

Frequently asked questions

Who owns Zero Halliburton?

Wikipedia states that Zero Corporation sold its consumer division to ACE Co., Ltd. on 29 December 2006, making Zero Halliburton a wholly owned subsidiary. Later changes were not verified.

What is Zero Halliburton known for?

It is known for rigid aluminium cases and briefcases, frequent appearances in film and television, and as the basis of the case used for the nuclear football.

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