29 October 2026International edition
Vol. I · No.
29 October 2026
AI IN FASHION
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Jewellery and watches

A.JAFFE

United States

A.JAFFE is an American fine jewellery house founded in New York City in 1892 by Abraham Jaffe. It is best known for engagement rings and wedding bands, sold through retail jewellers.

Facts
Founded1892, New York City
FounderAbraham Jaffe
SpecialityEngagement rings and wedding bands
WarrantyLifetime warranty on rings
Websiteajaffe.com
Segment
Luxury
Categories
Jewellery
Sales channels
WholesaleE-commerce

What is A.JAFFE?

A.JAFFE is a fine jewellery brand from New York, specialising in bridal jewellery. It was founded in 1892 by Abraham Jaffe.

History

The company first set up shop on Maiden Lane in downtown New York City, then the heart of the city's jewellery trade, and later moved to West 47th Street, the centre of New York's international diamond and jewellery district.

Products and positioning

A.JAFFE focuses on high-end bridal and fine jewellery:

  • Engagement rings
  • Wedding bands for women and men
  • Fine jewellery including necklaces, bracelets, rings and earrings
  • Maps by A.JAFFE custom location jewellery and made-to-order pieces

Each ring is handcrafted, hand-set and hand-polished, a process that can take more than 80 hours, and every ring carries a lifetime warranty.

Distribution

The brand works with a network of retail jewellers, supported by a store locator and a retail partner portal.

Why it matters

With more than a century in the New York jewellery trade, A.JAFFE is one of the long-established American bridal brands sold through independent jewellers.

Frequently asked questions

Who founded A.JAFFE?

A.JAFFE was founded in New York City in 1892 by Abraham Jaffe.

What is A.JAFFE known for?

A.JAFFE is known for handcrafted engagement rings and wedding bands, along with fine jewellery.

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