Advisory Board Crystals
Advisory Board Crystals, also known as Abc., is a conceptual streetwear label founded by couple Remington Guest and Heather Haber and based in Los Angeles. It makes hand-dyed and crystal-themed hoodies, T-shirts and accessories built around ideas of spirituality, irony and pseudoscience.
| Founders | Remington Guest, Heather Haber |
|---|---|
| Studio | Los Angeles |
| Also known as | Abc. |
| Concept | Spirituality-meets-streetwear |
| Website | advisoryboardcrystals.com |
What is Advisory Board Crystals?
Advisory Board Crystals, styled Abc., is a streetwear label co-founded by Remington Guest and Heather Haber, who work from a studio in Los Angeles. The brand describes itself as conceptual, starting from an idea before a product, and is often summarised as spirituality-meets-streetwear.
Products and positioning
Recurring themes include crystals, pseudoscience, irony and the line between what is real and what is not. The product range includes:
- Hand-dyed and crystal-infused tie-dye hoodies, sweatshirts and T-shirts painted and dyed by the founders
- Accessories such as a travel tote
- A numbered crystal archive treated as art objects rather than merchandise
The founders also run the Abc. Institute of Arts and Science, presented as the brand's research division.
Distribution
Abc. has worked with retailers and partners including Union Los Angeles, Colette, Bergdorf Goodman, Barneys New York and Grailed, and is stocked by streetwear boutiques such as Nubian in Tokyo and Feature in the United States.
Why it matters
Advisory Board Crystals shows how a small, art-driven label can gain a cult following in streetwear by building a world of ideas and limited objects around its clothing.
Frequently asked questions
Who founded Advisory Board Crystals?
Advisory Board Crystals was co-founded by Remington Guest and Heather Haber.
What does Advisory Board Crystals sell?
The label sells hand-dyed and crystal-themed hoodies, T-shirts and accessories alongside a numbered crystal archive.