29 October 2026International edition
Vol. I · No.
29 October 2026
AI IN FASHION
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Premium and contemporary

Ann Mashburn

United States

Ann Mashburn is an American womenswear brand and retailer from Atlanta, founded by former fashion editor Ann Mashburn with her husband Sid Mashburn. It sells its own designs and curated pieces through stores in several US cities and online.

Facts
FoundersAnn Mashburn, Sid Mashburn
OriginAtlanta, United States
Sister brandSid Mashburn (menswear)
Websiteannmashburn.com
Segment
Premium
Categories
WomenswearAccessories
Sales channels
Own storesE-commerce

What is Ann Mashburn?

Ann Mashburn is a womenswear label and shop founded in Atlanta by Ann Mashburn and her husband Sid Mashburn, who began the business with a pair of men's and women's clothing stores. The womenswear side bears Ann's name, while the menswear side operates as Sid Mashburn.

History

Before turning to design, Ann Mashburn spent around a dozen years as a fashion editor and stylist at Condé Nast, working alongside figures such as Polly Mellen, Richard Avedon and Irving Penn. Sid Mashburn's Atlanta store was built out in 2007, and the couple's business has been running for nearly two decades.

Products and positioning

The brand offers an edited wardrobe of womenswear and accessories, combining its own designs with carefully chosen pieces, aimed at a customer who values classic style and quality.

Distribution

Ann Mashburn sells through its own stores, often sited next to Sid Mashburn shops, and online. The couple's retail business has expanded beyond Atlanta, including to Washington DC.

Why it matters

Ann Mashburn is an example of a founder-led specialty retailer that built a distinctive brand around personal taste and a tightly edited assortment.

Frequently asked questions

Who is Ann Mashburn?

Ann Mashburn is a former fashion editor and stylist who co-founded a menswear and womenswear business in Atlanta with her husband Sid Mashburn.

What does Ann Mashburn sell?

Ann Mashburn sells womenswear and accessories, including its own designs, through its stores and online.

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