29 October 2026International edition
Vol. I · No.
29 October 2026
AI IN FASHION
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Footwear

Badura

Poland

Badura is a Polish footwear brand founded in 1979 by Zdzisław Badura. It makes premium women's and men's shoes and sells them mainly through its own store network in Poland.

Facts
Founded1979
FounderZdzisław Badura
OriginPoland
CompanyBadura S.A.
Websitebadura.pl
Segment
Premium
Categories
Footwear
Sales channels
Own storesE-commerce

What is Badura?

Badura is one of Poland's established footwear brands, positioned in the premium segment. The company, Badura S.A., combines comfort, style and quality materials with trend-aware design.

History

The brand grew out of a small craft workshop opened by Zdzisław Badura in 1979. Over the following decades it developed into a national retail chain. Its founder died at the age of 74.

Products and positioning

Badura designs shoes for women and men, ranging from boots and ankle boots to everyday leather shoes. The brand has broadened its appeal through collaborations, including:

  • Shoes designed with Aneta Kręglicka
  • Projects with the Bizuu design duo
  • A collaboration with designer Lidia Kalita

Distribution

Badura sells primarily through its own branded stores. In 2017 it operated 56 stores in Poland and one in Belarus, with international expansion under way.

Why it matters

Badura is an example of a Polish family-founded craft business that grew into a vertically retailed premium shoe brand, and of how domestic footwear labels use designer collaborations to stay relevant.

Frequently asked questions

Who founded Badura?

Badura was founded by Zdzisław Badura, who opened a small shoemaking workshop in 1979.

Where is Badura from?

Badura is a Polish footwear brand selling mainly through its own stores in Poland.

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