Batik Komar
Batik Komar is a batik maker and brand from Bandung, Indonesia. It is known for innovating in batik design and runs Rumah Batik Komar, its batik house in the city.
| Origin | Bandung, West Java, Indonesia |
|---|---|
| Specialism | Batik |
| Flagship | Rumah Batik Komar |
| Website | batikkomar.com |
What is Batik Komar?
Batik Komar is a batik manufacturer and brand based in Bandung, West Java. Its home, Rumah Batik Komar (Komar Batik House), combines production with retail and has been studied as an educational tourism destination in the city.
Products and positioning
The company is described in academic research as a batik manufacturer that has made a range of innovations in its product design. Its output centres on batik cloth and batik clothing, with the brand working to keep a traditional craft relevant through new motifs and applications.
- Batik fabrics
- Batik clothing for women and men
- Design innovation built on traditional technique
Research on the brand has focused on how these innovations support its brand equity and market position, including how the business adapted during the pandemic.
Distribution
Batik Komar sells through its batik house in Bandung and online, and its operations have been the subject of studies on promotion strategy and sales management.
Why it matters
Batik is a central part of Indonesian dress and identity. Batik Komar is an example of a regional maker using design innovation and destination retail to compete with larger national batik chains and mass produced printed textiles.
Frequently asked questions
Where is Batik Komar from?
Batik Komar is based in Bandung, West Java, Indonesia, where it runs Rumah Batik Komar.
What does Batik Komar make?
It makes batik fabrics and clothing and is known for innovation in batik product design.