BAV TAiLOR
United Kingdom
BAV TAiLOR is a London Fashion Week brand founded in 2013 by Bav Tailor. It positions itself as holistic luxury and offers slow-living clothing, accessories and homeware.
| Founded | 2013 |
|---|---|
| Founder | Bav Tailor |
| Positioning | Holistic luxury |
| Recognition | 2023 Marie Claire Sustainability Awards winner |
What is BAV TAiLOR?
BAV TAiLOR is a British fashion and lifestyle brand founded in 2013 by Bav Tailor, who is credited as its founder and "Conscious Creative". The founder was born in London and is of Indian origin. The brand appears on the London Fashion Week designer roster.
Products and positioning
The brand describes its positioning as holistic luxury, built around the mantra "respect your body + your sphere", and says it designs with purpose rather than for superfluous goods. Its offer spans several areas:
- Slow-living clothing
- Spirit-nurturing accessories
- Sacred space homeware and energy flow furniture
- Aura-enhancing inner rituals
- Conscious consultancy
It also does bespoke work for spas, retreats, hotels, restaurants and similar spaces.
Recognition
According to the London Fashion Week profile, BAV TAiLOR is a member of Positive Luxury and Common Objective, has been re-certified with the Butterfly Mark, and won the 2023 Marie Claire Sustainability Awards in the Small Business Health, Wellness and Beauty category.
Frequently asked questions
Who founded BAV TAiLOR?
BAV TAiLOR was founded in 2013 by Bav Tailor, described as its Conscious Creative.
What does BAV TAiLOR sell?
It offers slow-living clothing, accessories, homeware, furniture and bespoke work for wellness and hospitality spaces.