Bébé by Minihaha
Minihaha & Hiawatha · Australia
Bébé by Minihaha is an Australian babywear label from Minihaha & Hiawatha, one of the country's established upper-market children's clothing companies. It makes clothing for babies such as bodysuits, rompers, zipsuits and knitwear.
| Parent company | Minihaha & Hiawatha Pty Ltd |
|---|---|
| Company founded | 1994 |
| Country | Australia |
| Focus | Babywear |
| Website | bebebyminihaha.com.au |
What is Bébé by Minihaha?
Bébé by Minihaha is the baby clothing label of Minihaha & Hiawatha Pty Ltd, an Australian company founded in 1994 that describes itself as one of the leading upper-market children's clothing companies in the country. The group's labels are Bébé, Minihaha and Fox & Finch.
Products and positioning
Bébé focuses on babies, with designs that combine everyday essentials and special-occasion pieces in high-quality fabrics and finishes. Recent ranges have included:
- Organic knitted jumpers, leggings and rompers
- Organic zipsuits and bodysuits
- Sweatshirts and embroidered pieces
The wider group also produces fashion outfits, swimwear and accessories for older children under its sister labels.
Distribution
Bébé by Minihaha is sold through Australian retailers, including the online fashion retailer The Iconic, where it appears among the top brands for babies aged 0 to 2, and through wholesale channels for independent boutiques.
Why it matters
Bébé by Minihaha reflects the depth of Australia's domestic childrenswear market, where long-standing family companies run several labels to cover babies and older children across department store, boutique and online channels.
Frequently asked questions
Who makes Bébé by Minihaha?
Bébé by Minihaha is made by Minihaha & Hiawatha Pty Ltd, an Australian children's clothing company founded in 1994.
What does Bébé by Minihaha sell?
The label sells clothing for babies, including organic knitwear, rompers, zipsuits and bodysuits.