8 October 2026International edition
Vol. I · No.
8 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Footwear

Belle International

Hillhouse Capital and CDH Investments (privatised 2017) · China

Belle International is a Chinese footwear group founded in 1991 and based in Shenzhen. According to Wikipedia, Hillhouse Capital and CDH Investments took it private in 2017 in a deal worth 6.8 billion US dollars, and its sportswear business was spun off in an October 2019 IPO. It is known for women's brands such as Staccato.

Facts
Founded1991
FounderTang Yiu
OwnerHillhouse Capital and CDH Investments (since 2017 privatisation)
HeadquartersShenzhen, China
Women's brandsStaccato, Millie's, Joy&Peace
SegmentFootwear
Segment
Mid-market
Categories
FootwearWomenswearSportswear
Sales channels
Own storesWholesale

What is Belle International?

Belle International (Belle International Holdings Limited) is a Chinese footwear retailer and brand group headquartered in Shenzhen. Wikipedia gives 1991 as its founding year and names Tang Yiu as founder; the company began as a shoe wholesale manufacturer.

Ownership

In 2017, Hillhouse Capital and CDH Investments privatised Belle in a deal worth 6.8 billion US dollars. The Wikipedia infobox still shows it as listed in Hong Kong under the code 1880, which appears outdated. Its sportswear division was spun off in an October 2019 IPO that raised 1.01 billion US dollars; a citation on the page identifies that business as Topsports.

Brands and positioning

The page lists Staccato, Millie's and Joy&Peace as its women's shoe brands. It has also distributed international labels in China, including:

  • Nike and Adidas, together 90 percent of sportswear sales as of 2014
  • Puma, Converse, Reebok and Vans
  • Bata, Mizuno, Clarks and Mephisto

Fila China was sold to ANTA Sports in 2009. Non-sports shoes made up 67 percent of 2007 sales.

Business model and distribution

At its 2007 IPO, Belle operated 3,828 retail outlets in 150 Chinese cities, plus 35 in Hong Kong, Macau and the United States, alongside wholesale distribution. These figures are historical and do not describe the current network.

Why it matters

Belle illustrates the scale of China's footwear retail sector and the move from public markets to private equity ownership. Its later structure, including the Topsports spin-off, is relevant for readers following Chinese retail consolidation.

Frequently asked questions

Who owns Belle International?

Wikipedia reports that Hillhouse Capital and CDH Investments privatised Belle International in 2017 in a deal worth 6.8 billion US dollars.

Where is Belle International from?

Belle International is a Chinese company founded in 1991 and headquartered in Shenzhen.

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