29 October 2026International edition
Vol. I · No.
29 October 2026
AI IN FASHION
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Sportswear and outdoor

Black Crown

Spain

Black Crown is a Spanish padel brand founded in Barcelona in 2010. It makes padel rackets, bags, footwear and apparel for men, women and juniors.

Facts
Founded2010
OriginBarcelona, Spain
SportPadel
AmbassadorMarta Marrero
Websiteblackcrownpadel.com
Segment
Mid-market
Categories
SportswearFootwearAccessories
Sales channels
WholesaleMarketplacesE-commerce

What is Black Crown?

Black Crown is a Spanish padel brand founded in 2010 in Barcelona. It presents itself as a brand that combines tradition, innovation and passion for the sport, under the motto Be a Crown.

Products and positioning

The brand covers the full padel kit, from equipment to clothing:

  • Padel rackets, including models such as Piton and Hurricane Pro
  • Rackets designed for women
  • Racket bags and backpacks
  • Shoes and apparel for men, women and juniors
  • Racket protectors and accessories

Black Crown collaborates with padel player Marta Marrero, who has been involved in the design of several racket models.

Distribution

Its products are sold through specialist padel retailers, which also supply the range to other shops on a wholesale basis, and through large sports retail platforms such as Decathlon's Spanish marketplace.

Why it matters

Padel has grown rapidly from its Spanish base, and Black Crown is one of the domestic brands that built a range around the sport. Its mix of equipment and apparel shows how sport specific labels extend from technical products into clothing for players.

Frequently asked questions

Where is Black Crown from?

Black Crown is a Spanish padel brand founded in Barcelona in 2010.

What does Black Crown sell?

Black Crown sells padel rackets, bags, shoes and apparel for men, women and juniors.

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