9 October 2026International edition
Vol. I · No.
9 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Premium and contemporary

Blue Seven

H. Obermeyer · Germany

Blue Seven is a German clothing label offering women's, men's and children's collections. It belongs to the clothing company H. Obermeyer GmbH & Co KG in Oberstaufen.

Facts
Country of originGermany
OwnerH. Obermeyer GmbH & Co KG
Based inOberstaufen
CollectionsWomen's, men's, children's
Segment
Mid-market
Categories
WomenswearMenswearChildrenswear
Sales channels
Wholesale

What is Blue Seven?

Blue Seven is a clothing label that, according to Textilwirtschaft's topic page, belongs to H. Obermeyer GmbH & Co KG, a clothing company based in Oberstaufen, Germany. One article spells the company name as Heinrich Obermeyer GmbH & Co KG.

Products and positioning

A Munich Fashion Mall article says Obermeyer presents its women's, men's and children's Blue Seven collections. An older report notes that the label added two lines to its collections. The source does not describe a price positioning.

Distribution

Helmut Gebhardt took over German sales management at Obermeyer, which includes sales of the Blue Seven brand, indicating a sales organisation built around retail customers.

Why it matters

Blue Seven is a long running family and age spanning collection from a regional German clothing company. The articles on the source page span several years, the earliest around 2011, so readers should verify its current status with the company.

Frequently asked questions

Who owns Blue Seven?

Blue Seven belongs to H. Obermeyer GmbH & Co KG, a clothing company in Oberstaufen, Germany.

What does Blue Seven sell?

Blue Seven offers women's, men's and children's clothing collections.

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