29 October 2026International edition
Vol. I · No.
29 October 2026
AI IN FASHION
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Childrenswear

Colored Organics

United States

Colored Organics is an American baby and toddler clothing brand founded by Amanda Barthelemy. It makes everyday children's wear in 100% organic cotton with water-based dyes, designed to be passed down.

Facts
FounderAmanda Barthelemy
Material100% organic cotton
SizesNewborn to 6 years
ChannelsOnline and wholesale
Websitecoloredorganics.com
Segment
Mid-market
Categories
ChildrenswearAccessoriesHome
Sales channels
E-commerceWholesaleMarketplaces

What is Colored Organics?

Colored Organics is a children's clothing brand from the United States, founded by Amanda Barthelemy in her early days of motherhood. She started it after struggling to find baby clothing that was soft, comfortable, timeless and durable.

Products and positioning

The core range covers baby sizes from newborn to 24 months and toddler sizes up to 6, including one-pieces, sleepers, tops, bottoms, dresses and pyjamas. Garments are made in 100% organic cotton with water-based dyes and are positioned as ethically made and naturally hypoallergenic.

  • Accessories such as hats, socks, shoes and swaddles
  • Wooden and plush toys, books, feeding and nursery items
  • Women's apparel and accessories
  • Partner brand KENDI with seasonal collections

The stated mission is clothing that is comfortable, durable and sustainable, designed to be worn often, washed often and handed down rather than following fast fashion cycles.

Distribution

Colored Organics sells direct to consumers through its own website and to independent retailers through wholesale, including a storefront on the Faire marketplace.

Why it matters

The brand reflects demand among parents for organic, longer-lasting basics in a category where garments are quickly outgrown.

Frequently asked questions

Who founded Colored Organics?

Colored Organics was founded by Amanda Barthelemy, who started the brand as a new mother.

What are Colored Organics clothes made of?

The clothing is made from 100% organic cotton using water-based dyes.

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