Fucking Awesome

Fucking Awesome is a New York skateboard and streetwear brand founded by Jason Dill and Mike Piscitelli. It is known for provocative, print-heavy graphics and collaborations with Supreme, Vans, Adidas and Thrasher.

What is Fucking Awesome?

Fucking Awesome is a New York skateboard brand, according to Grailed. It was founded by Jason Dill and Mike Piscitelli, who started by screen-printing T-shirts in their apartment. The founding year is not stated in the source consulted.

History

Dill, who was on the Supreme skate team, sold the shirts through Supreme's stores, which helped the brand grow. It gained prominence in the 2010s with provocative, print-heavy streetwear.

Products and positioning

The brand has expanded from T-shirts into skateboards, hoodies and other accessories. It added a Hockey subdivision and its own skate team, which anchors its identity in skate culture rather than fashion trends alone.

Collaborations

Named collaborations include Supreme, Vans, Adidas and Thrasher, partners that reflect both the skate and streetwear worlds.

Business model and distribution

Details on current stores, wholesale partners and ownership could not be verified: the brand's official site could not be retrieved for this profile, and the domain that was tried returned an unrelated adult site, so it is not cited. No owner is claimed.

Why it matters

Fucking Awesome shows how a skate-team brand can use graphic apparel and a strong link to a leading streetwear label to reach a wider audience, while staying rooted in skateboarding.

Frequently asked questions

Who founded Fucking Awesome?

Fucking Awesome was founded by Jason Dill and Mike Piscitelli, according to Grailed. They started by screen-printing T-shirts in their apartment.

Is Fucking Awesome a skate brand?

Yes. Grailed describes it as a New York skateboard brand with its own skate team, skateboards and apparel.

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