29 October 2026International edition
Vol. I · No.
29 October 2026
AI IN FASHION
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Jewellery and watches

Giovanni Ferraris

Italy

Giovanni Ferraris is an Italian fine jewellery house based in San Salvatore, near Valenza in Piedmont. It creates gold jewellery set with diamonds and coloured stones, alongside titanium collections.

Facts
LocationSan Salvatore, near Valenza
RegionPiedmont, Italy
MaterialsGold, titanium, diamonds, coloured stones
OriginsJewel watches
Websitegiovanniferraris.com
Segment
Luxury
Categories
Jewellery
Sales channels
Wholesale

What is Giovanni Ferraris?

Giovanni Ferraris is a fine jewellery maker based in San Salvatore, in the Piedmont hills just outside Valenza, one of Italy's main goldsmithing districts. The jeweller started out making jewel watches before developing a broader jewellery offer.

Products and positioning

The house works mainly in gold and coloured stones, with diamonds used in many pieces, and has also developed collections in titanium. Its Twist line uses an inner structure made from a material similar to that used in certain bone operations, covered in gold.

Collections have included:

  • Arianna, La Rosa and Arabesque
  • Twist and Titanium
  • Dolce Vita, Fiocchi and Essenza
  • Vanity, Glamour and Polvere di Stelle

Distribution

The brand presents its collections at international jewellery trade fairs such as VicenzaOro and sells through specialist jewellery retailers.

Why it matters

Giovanni Ferraris represents the cluster of independent Valenza-area houses that combine traditional Italian goldsmithing with technical experimentation, such as the use of titanium in fine jewellery.

Frequently asked questions

Where is Giovanni Ferraris based?

Giovanni Ferraris is based in San Salvatore, just outside Valenza in the Piedmont region of Italy.

What does Giovanni Ferraris make?

It makes fine jewellery in gold with diamonds and coloured stones, as well as titanium collections.

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