Goldmark
James Pascoe Group · Australia
Goldmark is an Australian jewellery retailer founded in 1979 and owned by James Pascoe Group. It sells jewellery and fashion watches through more than 130 stores in Australia and a smaller network in New Zealand.
| Founded | 1979 |
|---|---|
| Founders | Vivian Shore and Hiam Brazniak |
| Parent | James Pascoe Group (since 2007) |
| Stores | 130+ in Australia, around 15 in New Zealand |
| Website | goldmark.com.au |
What is Goldmark?
Goldmark is a jewellery retail chain from Australia and part of the James Pascoe Group. It operates more than 130 stores in Australia and around 15 in New Zealand, most of the latter as store-in-store locations inside Farmers department stores.
History
The business was started in 1979 by Vivian Shore and Hiam Brazniak under the name B Sales. The Goldmark name came from Marcus Opit, who was brought in to manage the chain when it had 12 stores. The current logo was introduced in 2000 and the gClub loyalty programme launched in 2003. In March 2007 Goldmark became part of James Pascoe Group through the group's purchase of Angus & Coote.
Products and positioning
- Fine and fashion jewellery
- Fashion brand watches
- Menswear watches and jewellery under the Chisel brand
In New Zealand the offer is positioned as contemporary fashion jewellery for women.
Distribution
Goldmark trades through its own stores, largely in shopping centres, and online, employing more than 1,000 people across Australia and New Zealand.
Why it matters
Goldmark is one of the major mall-based jewellery chains in Australasia and an important part of the James Pascoe Group's multi-banner retail portfolio.
Frequently asked questions
Who owns Goldmark?
Goldmark is owned by James Pascoe Group, which acquired it in 2007 as part of the Angus & Coote purchase.
What does Goldmark sell?
Goldmark sells jewellery and fashion watches through stores in Australia and New Zealand and online.