Grace Lee
Grace Lee is a Los Angeles fine jewellery brand founded by designer Grace Lee. It designs stylish fine jewellery for everyday wear, from stacking rings to layering necklaces.
| Founder | Grace Lee |
|---|---|
| Base | Los Angeles |
| Flagship | Rose Avenue, Venice, California |
| Focus | Everyday fine jewellery |
| Website | gracelee.com |
What is Grace Lee?
Grace Lee is the eponymous fine jewellery label of a Los Angeles designer who left a career in finance to pursue jewellery design. She built the business partly so she could control her own schedule while raising young daughters.
Products and positioning
The brand designs fine jewellery suitable for everyday wear, intended to be layered and worn daily rather than kept for special occasions.
- Stacking rings, including eternity bands
- Necklaces designed for layering
- Diamond pieces and engagement rings
Lee cites the Italian jeweller Elsa Peretti among her influences.
Distribution
Grace Lee opened its first retail store, a flagship on Rose Avenue in Venice, California, during the pandemic. The jewellery is also sold online and through selected fine jewellery retailers.
Why it matters
Grace Lee is part of a generation of independent American jewellers who have made everyday fine jewellery a growth category, moving from online sales into their own shops.
Frequently asked questions
Who is the jewellery designer Grace Lee?
Grace Lee is a Los Angeles-based jeweller who left a career in finance to found her eponymous fine jewellery brand.
Where is the Grace Lee jewellery store?
Grace Lee's flagship store is on Rose Avenue in Venice, California.