29 October 2026International edition
Vol. I · No.
29 October 2026
AI IN FASHION
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Mass market and fast fashion

Gul Ahmed

Gul Ahmed Group · Pakistan

Gul Ahmed is a Pakistani textile and fashion company based in Karachi, incorporated in 1953. Through its Ideas retail chain it sells men's and women's apparel, accessories and home textiles.

Facts
Incorporated1953
FounderHaji Bashir Ali Mohammad
HeadquartersLandhi, Karachi
Retail chainIdeas, launched 2003
ListingPakistan Stock Exchange
Websitegulahmed.com
Segment
Mid-market
Categories
WomenswearMenswearHomeAccessories
Sales channels
Own storesE-commerceWholesale

What is Gul Ahmed?

Gul Ahmed is one of Pakistan's best known textile groups, producing yarn, fabrics, bedding and finished apparel. The company is headquartered in Landhi, Karachi, and is listed on the Pakistan Stock Exchange.

History

The family behind the business began trading textiles in the early 1900s. Gul Ahmed was incorporated as a private limited company in 1953 under founder Haji Bashir Ali Mohammad, became a public company in 1955 and first listed on the Karachi Stock Exchange in 1970.

Products and positioning

Gul Ahmed combines textile manufacturing with consumer retail. Its range covers:

  • Women's and men's apparel
  • Fabrics and accessories
  • Home textiles and furnishings for bedroom, kitchen and bathroom

Distribution

In 2003 the company launched Ideas by Gul Ahmed, a retail chain offering apparel and home products, with services such as monogramming, embroidery and tailoring. A flagship store with an Ideas Cafe opened in Dolmen Mall Clifton, Karachi, in 2025. The group also sells online.

Why it matters

Gul Ahmed is an example of a Pakistani textile manufacturer that has moved downstream into branded retail, using its production base to supply its own stores and digital channels.

Frequently asked questions

Who founded Gul Ahmed?

Gul Ahmed was incorporated in 1953 under founder Haji Bashir Ali Mohammad, building on a family textile trade dating to the early 1900s.

What does Gul Ahmed sell?

Gul Ahmed sells apparel for women and men, fabrics, accessories and home textiles, mainly through its Ideas stores and online.

All brands