Hemington
Hemington is a Turkish menswear brand built on a principle of producing with 100 percent natural fibres. It sells knitwear, shirts, tailoring, outerwear, footwear and accessories through its own stores and online shop.
| Origin | Turkey |
|---|---|
| Principle | 100 percent natural fibres |
| Key fibres | Merino, cashmere, alpaca, linen, silk |
| Website | hemington.com.tr |
| Website | hemington.com.tr |
What is Hemington?
Hemington is a menswear brand from Turkey that positions itself around natural materials, craftsmanship and understated luxury. The brand states that it produces according to a 100 percent natural fibre principle, and it highlights fibres such as cotton, silk, linen, merino wool, cashmere, alpaca and lambswool. Its website also refers to Woolmark quality.
Products and positioning
The offer covers a complete men's wardrobe, plus a children's line:
- Knitwear, shirts, trousers, jackets and outerwear
- T shirts, polos, shorts, swimwear and underwear
- Ties, belts, socks, scarves and hats
- Sneakers, loafers, classic shoes and boots
Collections are organised by theme, including Business, Sartorial, Activewear, Loungewear, Aspen, Marine and Beach, as well as a Baba and Oğul line of matching father and son pieces.
Distribution
Hemington sells through its own stores in Turkey and through its online shop. The brand also publishes its own content under the Hemington MAG name.
Why it matters
Hemington is one of the Turkish menswear labels moving into the premium segment by stressing fibre quality and natural materials, a positioning that competes with European heritage brands on materials while relying on domestic retail.
Frequently asked questions
Where is Hemington from?
Hemington is a Turkish menswear brand.
What does Hemington sell?
Hemington sells menswear and childrenswear, including knitwear, shirts, tailoring, outerwear, swimwear, footwear and accessories made from natural fibres.