Tween
Tween is a Turkish menswear brand offering modern clothing for young men, sold alongside its sister label Damat under the Damat Tween name. Its range covers shirts, trousers, jackets, footwear and accessories.
| Country | Turkey |
|---|---|
| Damat Tween founded | 1996 |
| Target | Young men |
| Sister brand | Damat |
| Website | damattween.com |
What is Tween?
Tween is a Turkish menswear brand aimed at young men, known for quality fabrics, attention to detail and trend inspired designs. It operates together with the tailoring label Damat, and the two are presented jointly as Damat Tween, which dates back to 1996.
Products and positioning
Tween covers formal, casual and sporty dressing. The combined Damat Tween offer includes:
- Shirts, suits, jackets, trousers and jeans
- T-shirts, knitwear, sweatshirts and coats
- Classic and casual shoes, sneakers and loafers
- Ties, belts, wallets, bags and fragrances
The group also offers made to measure tailoring, groom and tuxedo wear and a women's suit collection under the Damat side of the business.
Distribution
Damat Tween sells through its own stores and its online shop and app, which carries online exclusive offers.
Why it matters
Tween represents the younger, more trend driven arm of one of Turkey's established menswear businesses, giving the group a route to customers who are not yet buying traditional tailoring.
Frequently asked questions
Where is Tween from?
Tween is a Turkish menswear brand sold alongside its sister label Damat.
What does Tween sell?
Tween sells shirts, trousers, jackets and casual clothing for young men, together with footwear and accessories.