29 October 2026International edition
Vol. I · No.
29 October 2026
AI IN FASHION
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Jewellery and watches

Holly Ryan

Australia

Holly Ryan is an Australian jewellery brand founded by jeweller Holly Ryan, who began making sustainable handmade jewellery in 2010. The label crafts rings, earrings and other pieces from recycled metals and ethical stones.

Facts
Founded2010
FounderHolly Ryan
BaseNoosaville, Queensland, Australia
MaterialsRecycled metals, ethical stones
Websitehrjewellery.com.au
Segment
Premium
Categories
Jewellery
Sales channels
Own storesE-commerce

What is Holly Ryan?

Holly Ryan is an Australian jewellery label named after its founder, a jeweller who has been creating sustainable handmade jewellery since 2010. Her approach was shaped by her parents, who studied jewellery making in Mexico in the 1980s and whose values informed the way she works.

Products and positioning

The brand works with recycled metals and ethical stones, and pieces are made by hand. Production involves traditional techniques such as hand-carving a wax design, making a mould and pouring in recycled metal.

  • Handmade jewellery in recycled gold and silver
  • Ethically sourced stones
  • A closed-loop programme in which customers return pre-loved Holly Ryan pieces for store credit or redesign

In 2022 the label collaborated with technology company Lenovo on a collection made from gold, silver and platinum recovered from laptop e-waste, with each ring taking around a day and a half of work.

Distribution

In October 2022 Holly Ryan opened her first flagship store in Noosaville, Queensland. It was conceived as a combined showroom and workplace, where customers can watch jewellery being made and buy directly from the maker. The brand also sells through its own website.

Why it matters

Holly Ryan illustrates how small jewellery labels are building their identity around material circularity, combining recycled precious metals, take-back schemes and transparent workshop production.

Frequently asked questions

Who founded Holly Ryan jewellery?

The label was founded by Australian jeweller Holly Ryan, who has made sustainable handmade jewellery since 2010.

What is Holly Ryan jewellery made from?

Pieces are handmade from recycled metals and ethical stones, and one 2022 collection used precious metals recovered from laptop e-waste.

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