HUB Footwear
HUB Footwear is a Dutch sneaker brand founded in 2004 by former professional tennis player Huub van Boeckel, combining a tennis shoe sole with a leather upper.
| Founded | 2004 |
|---|---|
| Founder | Huub van Boeckel |
| Country | Netherlands |
| Known for | Tennis-inspired sneakers |
| Website | hubfootwear.com |
What is HUB Footwear?
HUB Footwear is a sneaker brand from the Netherlands. It was founded in 2004 by Huub van Boeckel, a former professional tennis player. Its tagline is "Born on the tennis court, made for the street."
History
The brand grew from the idea of combining a tennis shoe sole with a leather upper, which it describes as creating a new look. It now designs shoes for everyday life, from the court to the city.
Products and positioning
HUB offers collections for men and women, including HUB, HUB Origin and the ACE hub line. Styles range from slim-sole and chunky-sole sneakers to winter styles, sporty casual designs and tennis-inspired models, with boots such as the Malden also in the range.
Each pair includes the HUB Insole, developed with a podiatrist. It is breathable and removable, so wearers can swap in their own orthotics.
Distribution
The brand sells online through its own website, which also carries a tennis-culture blog and a sustainability page, and it is available through outdoor and footwear retailers.
Frequently asked questions
Who founded HUB Footwear?
HUB Footwear was founded in 2004 by former professional tennis player Huub van Boeckel.
Where is HUB Footwear from?
HUB Footwear is a sneaker brand from the Netherlands.