Hvid
Hvid is a Belgian knitwear label making soft merino wool pieces for babies, children and adults. Its range of beanies, blankets, booties and sweaters is made locally in Belgium and sold online and through retailers.
| Country | Belgium |
|---|---|
| Material | Merino wool |
| Production | Made locally in Belgium |
| Range | Baby, kids and adult knitwear |
| Website | hvid.be |
What is Hvid?
Hvid is a knitwear brand from Belgium built around soft merino wool. The label describes its products as locally made in Belgium and has said that demand for its pieces has run ahead of its production capacity, prompting it to scale up local manufacturing.
Products and positioning
The collection is organised by age group and focuses on knitted essentials:
- Baby: booties, blankets, cocoons and soft toys such as Titi and Teddy Tokki
- Kids: beanies, bonnets, balaclavas, mittens, scarves, sweaters, cardigans and trousers
- Adults: beanies, scarves and other knitwear
- Home: blankets and pillows
The brand presents its range as organic and sustainable baby and children's essentials, with merino wool as the defining material across the collection.
Distribution
Hvid sells through its own online shop, which ships worldwide, and through a network of retailers that may hold stock of items sold out online.
Why it matters
Hvid is an example of a small European label combining a single natural fibre with local production, a model that appeals to parents and retailers looking for traceable, durable knitwear for young children.
Frequently asked questions
Where is Hvid from?
Hvid is a knitwear brand from Belgium, and its merino wool products are made locally there.
What does Hvid sell?
Hvid sells merino knitwear for babies, children and adults, including beanies, bonnets, booties, blankets, scarves and sweaters.