8 October 2026International edition
Vol. I · No.
8 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Digital-native and DTC brands

Kotn

Canada

Kotn is a Toronto based clothing and home brand that makes basics from Egyptian cotton. It was founded in 2015 and is listed in the B Corp directory. Current ownership was not verified.

Facts
Founded2015
FoundersBenjamin Sehl, Mackenzie Yeates and Rami Helali
HeadquartersToronto, Ontario
MaterialEgyptian cotton
SegmentDigital-native and DTC brands
Websitekotn.com
Segment
Mid-market
Categories
WomenswearMenswearHome
Sales channels
E-commerceOwn stores

What is Kotn?

Kotn sells sustainable clothing and home goods. Its website describes the products as quality basics made from 100 per cent Egyptian cotton, designed in Canada and made ethically and sustainably in the Nile Delta. It also says every purchase funds new schools, and links to a B Corp directory listing.

History

According to Wikipedia, Kotn was founded in 2015 by Benjamin Sehl, Mackenzie Yeates and Rami Helali, and is headquartered in Toronto. The founders were named to the Forbes 30 Under 30 list for retail and e-commerce in 2018. In 2019 Kotn won a Canadian Arts and Fashion Awards sustainability award for building schools for its farmers' children in Egypt.

Business model and distribution

Kotn sells online and through its own stores. Wikipedia lists stores in Toronto, Montreal, London and Vancouver, though this reflects the page as of about 2019 and the current list was not verified. The brand aims to offer middle market sustainable clothing.

Why it matters

Kotn is a recognised example of a direct to consumer brand built on a short supply chain from farm to garment. Its ownership and recent developments were not covered by the sources consulted.

Frequently asked questions

Where is Kotn from?

Kotn is a Canadian brand headquartered in Toronto. Its products are designed in Canada and made in the Nile Delta, Egypt.

Who founded Kotn?

Kotn was founded in 2015 by Benjamin Sehl, Mackenzie Yeates and Rami Helali.

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