Kujten
Kujten is a French cashmere brand designed in Paris and founded by Carole Benaroya and Stéphanie Eriksson. It makes knitwear, clothing and accessories for women, men and children from Mongolian cashmere.
| Founders | Carole Benaroya, Stéphanie Eriksson |
|---|---|
| Design base | Paris, France |
| Material | Mongolian cashmere |
| Certification | B Corp |
| Website | kujten.com |
What is Kujten?
Kujten is a Paris-designed fashion brand specialising in cashmere. It was founded by Carole Benaroya and Stéphanie Eriksson, friends since adolescence who share a passion for fashion and set out to shake up the codes of cashmere through quality, colour and attention to detail.
The name refers to the highest peak in Mongolia, the region where the brand's products are knitted.
Products and positioning
Kujten uses 100% cashmere sourced from Mongolia, alongside organic, silk-cashmere and linen collections. The range spans:
- Women's knitwear, cardigans, capes, coats, dresses, trousers and swimwear
- Men's knitwear, shirts, polos, coats, hoodies and joggers
- Accessories such as scarves, snoods, hats, gloves, socks and a perfume
- Children's knitwear, blankets and a home range
The brand has also worked on collaborations, including Kujten x Globe-Trotter. Kujten is a certified B Corp.
Distribution
Kujten sells through its own boutiques and an online store with international shipping and multiple currencies.
Why it matters
Kujten shows how a single-fibre specialist can broaden from knitwear into a full lifestyle offer, while using colour and certification to stand out in the premium cashmere market.
Frequently asked questions
Who founded Kujten?
Kujten was founded by Carole Benaroya and Stéphanie Eriksson, friends since adolescence who share a passion for fashion.
Where does Kujten cashmere come from?
Kujten uses 100% cashmere from Mongolia, and the brand takes its name from Mongolia's highest peak.