L'AGENCE
L'AGENCE is a Los Angeles womenswear brand founded in 2008 by premium denim pioneer Jeff Rudes. It makes ready to wear, blouses, dresses, tailoring and premium jeans with a mix of old Hollywood glamour and French style.
| Founded | 2008 |
|---|---|
| Founder | Jeff Rudes |
| Base | Los Angeles |
| Stockists | More than 600 worldwide |
| Website | lagence.com |
What is L'AGENCE?
L'AGENCE is an American contemporary womenswear brand from Los Angeles, founded in 2008 by Jeff Rudes, its creative director and a pioneer of the premium jeans category. His niece Tara Rudes Dann joined as fashion director and helped extend the brand across product categories.
Products and positioning
The brand describes its aesthetic as a California lifestyle with a French attitude, drawing on old Hollywood glamour. Its offer covers a full wardrobe:
- Blouses, dresses and ready to wear
- Premium denim
- Blazers, knitwear, cashmere, leather and outerwear
- Shoes, swimwear and accessories such as belts, gloves and hats
Distribution
L'AGENCE is carried by more than 600 stockists worldwide and also runs its own boutiques and online store. In Los Angeles it has opened a denim bar concept within Fred Segal.
Why it matters
L'AGENCE illustrates the evolution of Los Angeles premium denim players into full contemporary lifestyle brands, combining a broad wholesale footprint with growing direct retail.
Frequently asked questions
Who founded L'AGENCE?
L'AGENCE was founded in 2008 by Jeff Rudes, a pioneer of premium jeans who serves as creative director.
What does L'AGENCE sell?
L'AGENCE sells women's ready to wear, including blouses, dresses, blazers, knitwear and premium denim, plus shoes and accessories.