rag & bone
Guess?, Inc. and WHP Global · United States
rag & bone is a fashion label from the United States, founded in 2002 by Nathan Bogle and Marcus Wainwright. It makes ready-to-wear including jeans, footwear, accessories and fragrance.
| Founded | 2002 |
|---|---|
| Founders | Nathan Bogle and Marcus Wainwright |
| Owner | Guess?, Inc. and WHP Global (since April 2024) |
| Distribution | Own stores and more than 700 shops worldwide |
What is rag & bone?
rag & bone is a US fashion brand founded in 2002 by Nathan Bogle and Marcus Wainwright. It is known for ready-to-wear, with jeans a notable category.
Products and positioning
According to Wikipedia, the brand's product range covers:
- Ready-to-wear, including jeans
- Footwear
- Accessories
- Fragrance
Third-party directories also list eyewear and jewellery for the brand. The brand has a storefront in SoHo, Manhattan.
Ownership
The brand is now owned by Guess?, Inc. and WHP Global, which completed the acquisition in April 2024.
Distribution
rag & bone sells through its own retail stores and through more than 700 shops worldwide, according to the same source.
Why it matters
The 2024 acquisition by Guess?, Inc. and WHP Global is an example of a premium contemporary label moving into a larger brand-management portfolio, while keeping a mix of own retail and wholesale distribution.
Frequently asked questions
Who founded rag & bone?
rag & bone was founded in 2002 by Nathan Bogle and Marcus Wainwright.
Who owns rag & bone?
Guess?, Inc. and WHP Global completed the acquisition of the brand in April 2024.