Mischief Denim
Mischief Denim is an Indonesian denim brand founded in 2006. It makes jeans from heavyweight selvedge denim across lines including the Iron Label, Premium Grade and Mischief Mayhem.
| Founded | 2006 |
|---|---|
| Country | Indonesia |
| Lines | Iron Label, Premium Grade, Mischief Mayhem |
| Speciality | Heavyweight selvedge denim |
| Website | mischiefdenim.com |
What is Mischief Denim?
Mischief Denim is a jeans brand from Indonesia, founded in 2006. Its design identity reflects Indonesian urban culture, and it is one of the local labels behind the country's strong raw denim scene.
Products and positioning
The brand focuses on jeans made by experienced craftsmen and is organised into three lines:
- The Iron Label, which uses only heavyweight selvedge denim
- Premium Grade
- Mischief Mayhem
Its heavyweight jeans have a following among denim enthusiasts, who document how the fabric fades over years of wear. Fade reports on specialist denim media have featured models such as the Iron Label KaRyu in 23oz denim.
Distribution
Mischief Denim sells through its own website and is regularly recommended in Indonesian media among the best local jeans brands.
Why it matters
Mischief Denim is part of the wave of Indonesian denim makers that have built an international reputation in the heavyweight and raw denim niche, a segment traditionally associated with Japan.
Frequently asked questions
Where is Mischief Denim from?
Mischief Denim is an Indonesian jeans brand founded in 2006.
What is the Mischief Denim Iron Label?
The Iron Label is the brand's line made only from heavyweight selvedge denim.