MOOST Wanted
MOOST Wanted is a Dutch womenswear brand offering bohemian fashion with an edgy twist. It sells clothing, underwear, jewellery, accessories and shoes online and through store-in-store locations in the Netherlands.
| Country | Netherlands |
|---|---|
| Style | Bohemian with an edgy twist |
| Store-in-store locations | Den Bosch, Noordwijk, Egmond aan Zee, Delft |
| Underwear line | Confident |
| Website | moostwanted.com |
What is MOOST Wanted?
MOOST Wanted is a womenswear label from the Netherlands. The brand describes its style as bohemian fashion with an edgy twist and aims to provide outfits for every day.
Products and positioning
The collection covers a complete boho wardrobe, from dresses to accessories:
- Dresses, skirts, trousers, tops and co-ord sets
- Cardigans, knitwear, jackets and comfort wear
- Confident, a line of underwear and shapewear
- Belts, bags, rings, earrings, necklaces and bracelets
- Boots, shoes, festival items and a small home range
Positioned in the mid-market, the brand combines free-spirited prints and silhouettes with practical everyday pieces.
Distribution
MOOST Wanted sells mainly through its own online store, with worldwide shipping and free delivery above a set order value in the Netherlands, Belgium and Germany. It also runs physical store-in-store locations in Den Bosch, Noordwijk, Egmond aan Zee and Delft. The brand is not to be confused with similarly named Dutch label Most Wanted.
Why it matters
MOOST Wanted is an example of a niche style brand that has built a full lifestyle range around a single aesthetic and sells it largely direct to consumers.
Frequently asked questions
What style is MOOST Wanted?
MOOST Wanted offers bohemian fashion with an edgy twist, including dresses, knitwear, co-ords and jewellery.
Where can you buy MOOST Wanted?
MOOST Wanted sells through its own webshop and through store-in-store locations in Den Bosch, Noordwijk, Egmond aan Zee and Delft.