29 October 2026International edition
Vol. I · No.
29 October 2026
AI IN FASHION
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Denim and casualwear

Mountain Khakis

La Jolla Group · United States

Mountain Khakis is an American outdoor casualwear brand founded in Jackson Hole, Wyoming, in 2003. Now based in Charlotte, North Carolina, it is best known for durable canvas trousers such as the Original Mountain Pant.

Facts
Founded2003, Jackson Hole, Wyoming
HeadquartersCharlotte, North Carolina
ParentLa Jolla Group
Hero productOriginal Mountain Pant
Websitemountainkhakis.com
Segment
Mid-market
Categories
MenswearWomenswearOutdoor
Sales channels
E-commerceWholesale

What is Mountain Khakis?

Mountain Khakis makes hard-wearing casual clothing with a mountain-town spirit, centred on rugged trousers. The brand is part of the La Jolla Group, a Southern California company, and is headquartered in Charlotte, North Carolina.

History

The brand was conceived in 2003 in Jackson Hole, Wyoming, reportedly around a saloon table after a day of horseback riding. It marked its 20th anniversary in 2023 with special releases celebrating its heritage.

Products and positioning

Trousers remain the core of the range, led by the Original Mountain Pant and the Heritage Teton Twill Pant. Around them the brand offers:

  • Woven shirts, flannels and shirt jackets
  • Outerwear and graphic T-shirts
  • Socks and hats
  • Waxed canvas travel goods and leather goods

It has also produced a Made in the Carolinas collection and collaborative releases with brewers and distillers.

Distribution

Mountain Khakis sells through its own website, including direct-to-consumer exclusives, and through outdoor and workwear retailers.

Why it matters

The brand shows how a product-led heritage label built on a single hero item can extend into a wider lifestyle range while keeping its identity.

Frequently asked questions

Where is Mountain Khakis from?

Mountain Khakis was founded in Jackson Hole, Wyoming, in 2003. It is now headquartered in Charlotte, North Carolina.

Who owns Mountain Khakis?

Mountain Khakis is part of the La Jolla Group, a Southern California company.

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