POMOCA
Oberalp Group · Switzerland
POMOCA is a Swiss maker of climbing skins for ski touring, founded in 1931 and based in Denges near Lausanne. It is part of the South Tyrolean Oberalp Group, which also owns DYNAFIT and SALEWA.
| Founded | 1931 |
|---|---|
| Founder | Louis Dufour |
| Headquarters | Denges, Switzerland |
| Owner | Oberalp Group (since 2011) |
| Products | Climbing skins for ski touring |
| Website | pomoca.com |
What is POMOCA?
POMOCA is a specialist manufacturer of climbing skins, the strips attached to the base of touring skis that allow skiers to climb uphill. Oberalp describes it as the leading international climbing skin manufacturer.
History
The company was founded in 1931 by Louis Dufour, whose family lived in Les Avants in the Swiss Alps, and it pioneered the first ski skins. Its early slip-resistant, self-adhesive skins were made from natural mohair fibres. Oberalp Group took over POMOCA in 2011 and developed it as a technology brand within its mountain sports portfolio.
Products and positioning
- Climbing skins in three categories covering all ski touring disciplines
- Sizes to fit touring skis across the market
- Skins made by hand in Switzerland, traceable through a product code
- All skins free from PFCs since winter 2020/21
At the 2019 Ski Mountaineering World Championships, two thirds of podium finishers used POMOCA skins on the ascents.
Why it matters
POMOCA is an example of a niche technical brand that holds a leading position in one product category, keeps manufacturing in its home country and benefits from belonging to a larger mountain sports group with brands such as DYNAFIT.
Frequently asked questions
Where is POMOCA from?
POMOCA is a Swiss company based in Denges near Lausanne, in the canton of Vaud.
Who owns POMOCA?
POMOCA has been part of the Oberalp Group, owner of DYNAFIT and SALEWA, since 2011.