Raised by Wolves
Raised by Wolves is a Canadian streetwear brand founded in Ottawa in 2008 by Cal Green and Pete Williams, now operating from Montreal. It makes T-shirts, outerwear, caps and tuques shaped by skate culture and Canada's northern climate.
| Founded | 2008 |
|---|---|
| Founders | Cal Green, Pete Williams |
| Origin | Ottawa, Canada |
| Operations | Montreal, Canada |
| Reach | Sold in 20+ countries |
| Website | raisedbywolves.ca |
What is Raised by Wolves?
Raised by Wolves is a Canadian streetwear label that draws on skateboarding culture, 1990s graphic design and a sense of northern identity. Its clothing is designed with Canada's climate in mind.
History
Founders Cal Green and Pete Williams met in Ottawa in the mid-1990s and launched the first collection in 2008. Operations moved to Montreal's St. Henri neighbourhood in 2011, and a design office opened in Ottawa in 2018. The brand also runs a warehouse in Montreal's Southwest borough.
Products and positioning
- T-shirts and other clothing tailored to Canada's climate
- Caps, tuques and other accessories
Collaborations have broadened its reach, including projects with Reebok, Vans, Herschel Supply Co., Timberland and Naked & Famous.
Distribution
Raised by Wolves products are sold in more than 20 countries through stockists and via the brand's own online store.
Why it matters
Raised by Wolves is one of the better-known independent streetwear names from Canada, showing how a distinctly local identity can travel internationally through collaborations and specialist retail.
Frequently asked questions
Where is Raised by Wolves from?
Raised by Wolves was founded in Ottawa, Canada, and has operated from Montreal since 2011.
Who founded Raised by Wolves?
The brand was founded by Cal Green and Pete Williams, who launched the first collection in 2008.