Siwy
Siwy is a Los Angeles premium denim brand founded in 2005. It is known for vintage-inspired, fashion-forward jeans with a strong focus on fit, finishing and detail.
| Founded | 2005 |
|---|---|
| Headquarters | Los Angeles, United States |
| Category | Premium denim |
| Creative director (2015) | Jimmy Taverniti |
| Website | siwy.com |
What is Siwy?
Siwy, also known as Siwy Denim, is a premium jeans label established in Los Angeles in 2005. It emerged during the period when the city became a centre for high-end denim and has since been part of its premium denim landscape.
Products and positioning
The brand designs vintage-inspired, fashion-forward denim, with particular attention to:
- Fit, especially for women's jeans
- Washes and finishing
- Construction details
Siwy has been described as bringing a New York attitude to the Los Angeles denim market. It has presented collections during Los Angeles Fashion Week, and in 2015 it appointed denim designer Jimmy Taverniti as creative director to lead its design direction.
Distribution
Siwy sells through its own online store, and its collections have been shown to buyers and press through Los Angeles Fashion Week.
Why it matters
Siwy is one of the labels that came out of the Los Angeles premium denim boom of the 2000s, a cluster of brands that made fit, wash development and domestic finishing central to the value of a pair of jeans.
Frequently asked questions
Where is Siwy Denim from?
Siwy is a premium denim brand from Los Angeles, California.
When was Siwy founded?
Siwy was founded in 2005.